'Keep Britain Smiling' is Colgate's newly launched social and outdoor campaign for Barnardo's Children's Charity.
Colgate are collecting 'smiles' via a Facebook page for the campaign (http://www.facebook.com/ColgateKeepingBritainSmiling) with different levels of interaction earning different numbers of smiles.
Uploading your smile to the wall = 10 smiles.
Posting a comment on the wall about what makes you smile = 2 smiles
Liking the page = 1 smile
With just under 700,000 smiles in the bank at the moment Colgate aren't far from their target which will see them pay Barnardo's £100,000.
A great example that giving doesn't always have to be monetary and people can help a charity through as little as a 'Like'
Colgate are collecting 'smiles' via a Facebook page for the campaign (http://www.facebook.com/ColgateKeepingBritainSmiling) with different levels of interaction earning different numbers of smiles.
Posting a comment on the wall about what makes you smile = 2 smiles
Liking the page = 1 smile
With just under 700,000 smiles in the bank at the moment Colgate aren't far from their target which will see them pay Barnardo's £100,000.
A great example that giving doesn't always have to be monetary and people can help a charity through as little as a 'Like'
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